Kids
New! Naïf Kids - special care that makes your kids’ routine extra fun!
22 September 2025
Woohoo! We have a new care line made specifically for your kids! Mild care that doesn’t sting, but does spark! Made for little dino’s with big imagination. You’ll read all about why our new line is so special in this blog.
Once the shower gets turned on or the bath tub fills with water the adventure starts. The bathroom is full of dino’s! Kids want a bath full of fun, and you… you just want mild care without nasty ingredients. That’s why we made Naïf Kids: mild products that do what they are meant to do, smell great and are a lot of fun. Get to know our new line!
Quick, easy and fun
Don’t like the shower? You will now! With our new 2-in-1 formulas taking a shower becomes easy peasy lemon squeezy. Clean body and hair with our 2-in-1 shampoo and body wash. Or clean and care for your kids’ wild hairdos with our 2-in-1 shampoo and conditioner. Quickly done and doesn’t sting the eyes! Looking for a little extra fun? Our shower foam will do the trick!
Fun fact: the green color of our shower foam is completely natural and comes from green plants!
Fun in the bath
A nice warm bath helps to relax the body, but your kids probably just want to have fun. Naïf to the rescue! With our new bath bombs and bath salt the water changes color. Hello imagination. And if your listen carefully, you’ll hear the bath salt crackle!
Wild hairdos for wild kids
Once the hair is clean, it’s time for styling. Combing kids’ hair isn’t always so easy. No worries! Our detangling spray for kids helps by getting through all those knots and tangles and makes your toddlers hair soft again. Ready to style it with our hair styling wax and you’re done!
Our new kids line is now for sale in our webshop.